Blog
5-minute SGEN tour — install to live site, fast
A fast orientation to SGEN — what it is, how the dashboard fits together, and where to go for your first session.
SGEN data model overview
SGEN data model overviewHow SGEN organizes content — and why the same shape works for a one-page brochure and a...
Integration patterns on SGEN
Integration patterns on SGENThe four shapes every integration on SGEN fits into — and how to pick the right one before you...
SGEN extensibility overview
SGEN extensibility overviewHow to shape SGEN into the platform your business needs — without going off the supported path.The...
SGEN workflow and automation overview
SGEN workflow and automation overviewHow an event becomes a chain of actions — and how the chain stays predictable.SGEN...
SGEN staging and versioning overview
SGEN staging and versioning overviewHow content moves from idea to live — and how to take it back if something goes...
SGEN SEO architecture overview
SGEN SEO architecture overviewHow search engines see your site through SGEN — and what is doing the heavy lifting behind the...
Branding governance on SGEN
Branding governance — how SGEN keeps brand consistent at scaleHow one design-system decision propagates to every page, every...
SGEN content modeling overview
SGEN content modeling overviewHow to decide what shape each piece of your content should be — before you build out the first...
SGEN permissions and roles overview
SGEN permissions and roles overviewHow SGEN decides who can do what — on which site, to which content, at which moment.The...
Webinar promotion — landing page to recording archive
Webinar promotion — landing page to recording archiveRun a webinar end to end via SGEN — landing page, registration, reminder sequence, live...
SGEN tutorials
SGEN tutorialsHow to find the right tutorial for your goalSGEN tutorials are step-by-step guides that take you from a specific starting point to...
SGEN Platform — overview
SGEN Platform — overviewHow the four product surfaces fit together as one operating platform.SGEN is a single platform composed of four...
SG-Modules
SG-ModulesFirst-party modules that cover what plugin stacks need plugins for.SG-Modules is the SGEN platform's catalog of first-party modules....
I'm a — pick your SGEN role and start here
I'm a — pick your SGEN role and start hereThirteen roles, thirteen onboarding paths. Pick yours.The fastest way through the SGEN...
Product launch playbook
Product launch playbookCoordinate the landing page, what's-new entry, changelog post, email, and social shares so they go live togetherA...
Workflows (landing)
WorkflowsRepeatable processes the platform ships as first-class workflows.Workflows is the SGEN platform layer for repeatable, multi-step...
SG-Dashboard (landing)
How to manage a portfolio of SGEN sites from SG-DashboardSG-Dashboard is the operating view across every site you manage.For an agency running...
SG-Core
How to find your way around SG-CoreSG-Core is the foundation. Everything else in SGEN sits on top of it.This is what runs underneath every...
SG-Builder (landing)
How to compose pages in SG-BuilderSG-Builder is the visual editor for assembling SGEN pages.It's the surface where designers and content teams...
SG-Admin (landing)
How to operate a single SGEN site from the adminSG-Admin is the workspace for one site at a time.Where SG-Dashboard answers "what's happening...
Page Builder
Page BuilderHow operators turn content records into rendered pages.Page Builder in SG-Modules is the visual composition surface — the place...
Newsletter signup flow
Newsletter signup flowWire the form, the double opt-in, the welcome email, and the email-provider integration end to endA working newsletter...
Lead-magnet funnel — capture to conversion
Lead-magnet funnel — capture to conversionSet up a lead-magnet landing page, email capture, drip sequence, and conversion handoff that runs end...
SGEN Internationalization Strategy
SGEN Internationalization (i18n) StrategyWhat is this for?This document defines SGEN's approach to language coverage, translation quality,...
SGEN Glossary — Canonical Definitions for Every Platform Term
SGEN Glossary — Canonical Definitions for Every Platform TermPlain-language definitions for everything in the SGEN docs.The glossary is the...
form-to-crm-email-sequence
Form submission to CRM to email sequenceHow to wire a contact form into a CRM record and an automated email nurture in one passA contact form...
FAQ — Team and Permissions
FAQ — Team and PermissionsTwenty direct answers to the questions operators ask most about roles, invitations, and access control.Managing a...
FAQ — Setup and Onboarding
FAQ — Setup and OnboardingThe questions new operators ask most, answered plainly.Starting on a new platform means the same handful of...
FAQ — SEO and Analytics
FAQ — SEO and AnalyticsThe questions operators ask most about search visibility and traffic measurement, with the shortest honest answer to...
FAQ — Content Authoring
FAQ — Content AuthoringThe content authoring questions operators ask most, answered directly.This page covers the 20 questions that come up...
FAQ — Billing and Account
FAQ — Billing and AccountDirect answers to the billing and account questions operators ask most.This page covers twenty questions across...
SGEN FAQ — Direct Answers to the 31 Most Common Questions
SGEN FAQ — Direct Answers to the 31 Most Common QuestionsThe questions operators ask most often, with the shortest honest answer to each.The...
Customer onboarding emails — 7-email sequence
Customer onboarding emails — 7-email sequenceSet up a 7-email post-purchase sequence that walks a new customer from confirmation through the...
Cookie compliance playbook
Cookie compliance playbookWire the banner, the policy page, and the consent state together so the site honors visitor choiceMost sites bolt a...
Case study publishing workflow — interview to promotion
Case study publishing workflow — interview to promotionTake a customer case study from first interview through approval, publish, and...
bulk-redirect-creation
Bulk redirect creationHow to move hundreds of URLs at once without breaking SEO or losing visitorsWhen a site migrates from one platform to...
bulk-image-webp-conversion
Bulk image WebP conversionHow to convert your entire media library to WebP and confirm every image renders correctlyWebP images are 25-35%...
Blog content calendar — 90-day plan
Blog content calendar — 90-day planSet up a rolling 90-day blog calendar in SGEN — categories, draft pipeline, scheduled publish, and social...
Black Friday playbook
Black Friday playbookBuild the campaign landing page, the coupon, the email cadence, and the analytics watchpoints in one passBlack Friday is a...
Author profile system
Author profile systemBuild named author bylines, profile pages, and an archive in seven stepsA blog with one writer needs no author system —...
SGEN Data Processing Addendum (DPA)
Data Processing AddendumLast updated: 2026-05-27This Data Processing Addendum ("DPA") forms part of the Terms of Service between SGEN...
Abandoned Cart — Reference
Abandoned Cart — ReferenceThe Abandoned Cart surface is the recovery plane for SGEN commerce. It owns the detection logic that marks a cart as...
SGEN DMCA / Copyright Notice and Takedown
Copyright Notice and Takedown (DMCA)Last updated: 2026-05-27SGEN responds to clear and complete notices of alleged copyright infringement in...
Appearance — Reference
Appearance — ReferenceThe Appearance surface is the visual configuration plane for an SGEN site. It owns the theme-level color tokens,...
SGEN Accessibility Statement
Accessibility StatementLast updated: [to be set on publish]SGEN is committed to making our marketing site, customer dashboard, and platform...
SGEN Acceptable Use Policy
SGEN Acceptable Use PolicyLast updated: 2026-05-27This Acceptable Use Policy ("AUP") sets out what you may and may not do when using SGEN's...
Analytics — Reference
Analytics — ReferenceThe Analytics surface is the per-site measurement plane for an SGEN site. It owns traffic capture, engagement...
SGEN Cookie Policy
Cookie PolicyLast updated: [to be set on publish]This Cookie Policy explains how SGEN uses cookies and similar technologies on sgen.com and on...
API Keys — Reference
API Keys — ReferenceThe API Keys surface is the platform's token-management plane. It owns the lifecycle of every credential that an external...
Activity Log — Reference
Activity Log — ReferenceThe Activity Log is the platform's operator-facing event surface. Every administrative action that mutates the site...
California Notice at Collection
California Notice at CollectionLast updated: [to be set on publish]This Notice is provided under the California Consumer Privacy Act ("CCPA")...
SGEN Data Processing Addendum (DPA)
Data Processing AddendumLast updated: 2026-05-27This Data Processing Addendum ("DPA") forms part of the Terms of Service between SGEN...
A/B Testing — Reference
A/B Testing — ReferenceThe A/B Testing surface is the split-test experiment plane for SGEN. It owns the catalog of experiments configured on a...
SGEN backup and restore architecture overview
SGEN backup and restore architecture overviewHow SGEN takes a full snapshot of your site and lets you restore it — without the anxiety.The...
SGEN 4-pillar platform diagram
SGEN platform pillarsSG-Core · SG-Modules · SG-Dashboard · SG-Builder — the relationship mapSGEN is built around four distinct...
Scheduled Processes
Scheduled ProcessesHow time-based automation is shaped — cadences, scope, surfaces.Scheduled Processes in SGEN is the time-based counterpart...
Reporting Automations
Reporting AutomationsHow reporting cadences and report-generation cycles are automated in SGEN.Reporting Automations in SGEN is the category...
Automation
AutomationSystem-driven behavior — triggered, scheduled, and integration-driven processes the platform owns.Automation in SGEN refers to...
Notification Logic
Notification LogicHow operators are notified of automation outcomes — channels, scope, suppression.Notification Logic in SGEN is the layer...
Integration-Driven Automation
Integration-Driven AutomationHow connected external services drive automation behavior inside SGEN.Integration-driven Automation in SGEN is...
Backup and Deploy Automation
Backup and Deploy AutomationHow backup and deploy-adjacent operations are automated — the jobs that protect site state.Backup and Deploy...
Google Search Console
Google Search ConsoleHow Google Search Console connects into SGEN — search performance and indexing visibility.Google Search Console (GSC)...
Google Business Profile
Google Business ProfileHow Google Business Profile connects into SGEN — local visibility synchronized with site identity.Google Business...
Google Analytics 4
Google Analytics 4How Google Analytics 4 connects into SGEN — site analytics ingest and dashboard surfacing.Google Analytics 4 (GA4)...
Email and SMTP
Email and SMTPHow outbound email is transported in SGEN — system mail, notifications, form responses, and the SMTP service.Email and SMTP in...
DNS Settings
DNS Settings| Field | Value ||---|---|| Audience | public || Page type | reference || Area | integrations || Updated | 2026-05-21 |DNS...
ClickUp
ClickUpHow ClickUp connects into SGEN — project management adjacency for SGEN work alongside other team workstreams.ClickUp connects into...
Coupons
CouponsFieldValueAudiencepublicPage typereferenceAreasg-adminUpdated2026-05-14The SG-Admin Coupons module — discount rules, codes, expiry,...
Configuration
ConfigurationFieldValueAudiencepublicPage typereferenceAreasg-adminUpdated2026-05-14The SG-Admin Configuration pillar — site-wide...
Blogs
BlogsFieldValueAudiencepublicPage typereferenceAreasg-adminUpdated2026-05-14The SG-Admin Blogs module — administer post records, taxonomies,...
Blacklist
BlacklistFieldValueAudiencepublicPage typereferenceAreasg-adminUpdated2026-05-14How the admin Blacklist module works — block unwanted...
Appearance
AppearanceFieldValueAudiencepublicPage typereferenceAreasg-adminUpdated2026-05-14The SG-Admin Appearance pillar — site-wide visual...
Analytics (SG-Admin)
Analytics (SG-Admin)FieldValueAudiencepublicPage typereferenceAreasg-adminUpdated2026-05-14The SG-Admin Analytics module — per-site surface...
CDN and asset URL strategy
CDN and asset URL strategyHow SGEN delivers your assets, why URL stability matters, and how to keep cache behaviour working for you — not...
Back up and restore your site
Back up and restore your siteHow to take a manual backup, find an existing snapshot, run a restore, and shape what gets kept.Backups are how...
Review your site's audit log
Review your site's audit logHow to read the Activity Log of admin events on a site, filter by what matters, search across the history, export a...
Attribution — read source-to-outcome reporting
AttributionHow to read source-to-outcome reporting without collapsing source-specific signalsAttribution in SGEN is the reporting body that...
Analytics (Operations)
AnalyticsWhat this coversWhat is this for?Good use casesWhen NOT to use thisHow this connects to other featuresBefore you startWhere to goSteps...
Ads reporting — read paid-performance signals
Ads reportingHow to read paid-performance reporting without blurring it into organic trafficAds reporting is the paid-performance surface...
Billing Overview
Billing OverviewHow SGEN handles account-level billing — subscriptions, payment methods, invoices, recovery.Billing in SGEN lives at the...
Invoices
InvoicesFieldValueAudiencepublicPage typereferenceAreasg-dashboardUpdated2026-05-14How invoices work in SGEN — historical record, download,...
Analytics
AnalyticsFieldValueAudiencepublicPage typereferenceAreasg-dashboardUpdated2026-05-14How SGEN handles account-tier analytics — multi-site...
Reports — SG-Dashboard Analytics
ReportsFieldValueAudiencepublicPage typereferenceAreasg-dashboardUpdated2026-05-14How analytics reports work in SG-Dashboard — scheduled,...
Event Logs
Event LogsFieldValueAudiencepublicPage typereferenceAreasg-dashboardUpdated2026-05-14How event logs work in SG-Dashboard Analytics — raw event...
Advanced Settings
Advanced SettingsFieldValueAudiencepublicPage typereferenceAreasg-dashboardUpdated2026-05-14How account-tier advanced settings work —...
Posts Blocks
Posts BlocksFieldValueAudiencepublicPage typereferenceAreasg-builderUpdated2026-05-14SG-Builder blocks for post-shaped content — archive, post...
Extra Blocks
Extra BlocksFieldValueAudiencepublicPage typereferenceAreasg-builderUpdated2026-05-14SG-Builder specialty blocks — site chrome, forms, cards,...
Ecommerce Blocks
Ecommerce BlocksFieldValueAudiencepublicPage typereferenceAreasg-builderUpdated2026-05-14SG-Builder blocks for store composition — products...
Basic Blocks
Basic BlocksFieldValueAudiencepublicPage typereferenceAreasg-builderUpdated2026-05-14Foundational SG-Builder blocks — sections, columns,...
SG-Builder component catalog
SG-Builder component catalogSG-Builder ships 48 first-party components organized into four groups: Basic, Extra, Posts, and Ecommerce. This page...
Builder Workspace
Builder WorkspaceFieldValueAudiencepublicPage typereferenceAreasg-builderUpdated2026-05-14The SG-Builder workspace — canvas, side panels,...
Tracking and Consent Module Reference
Tracking and Consent Module ReferenceFieldValueAudiencepublicAreasg-modulePillarSG-ModulesUpdated2026-05-27What is this for?OverviewThe...
SEO Module Reference
SEO Module ReferenceFieldValueAudiencepublicAreasg-modulePillarSG-ModulesUpdated2026-05-27What is this for?OverviewThe SEO module controls...
Redirects Module Reference
Redirects Module ReferenceFieldValueAudiencepublicAreasg-modulePillarSG-ModulesUpdated2026-05-27What is this for?OverviewThe Redirects...
Page Builder
Page BuilderHow operators turn content records into rendered pages.Page Builder in SG-Modules is the visual composition surface — the place...
SG-Modules: First-Class Features Across SGEN — Overview
SG-ModulesFirst-class features across SGEN — not plugins, not bolted on, shipped with the platform.SG-Modules is the feature layer your team...
Ecommerce Module Reference
Ecommerce Module ReferenceFieldValueAudiencepublicAreasg-modulePillarSG-ModulesUpdated2026-05-27What is this for?OverviewThe Ecommerce...
Templates
TemplatesHow SG-Core resolves a record to its rendered layout.Templates in SG-Core is the engine-level system that takes any renderable record...
Popups
PopupsHow SG-Core fires, scopes, and measures popups.Popups in SG-Core is the engine-level system that turns each operator-defined popup into a...