Guides → Build an author site on SGEN in 30 minutes

Build an author site on SGEN in 30 minutes

A 30-minute walkthrough for debut novelists, nonfiction authors, and poets — book pages, bio, tour dates, newsletter signup, optional signed shop, published.

This tutorial takes a writer from a fresh SGEN account to a live author site in about half an hour. The build covers seven surfaces: a homepage centered on the current book with a clear "buy now" path, a hero book detail page covering the book in depth, a backlist page listing two to three earlier or related books, an author bio with photo and short professional history, an events page for tour dates and reading appearances, a newsletter signup with welcome flow, and an optional small shop for signed copies or merchandise. Every step lists the click path, the expected screen, and the time budget.

What you'll have at the end: a live author site at a *.sgen.com preview URL (or your own domain, if you have one), seven surfaces published, one hero book with a full detail page (cover, blurb, reviews, retailer links), two to three backlist or related books in a list, a real bio with a real photo, an events page showing real or sample tour dates, a working newsletter signup form routing to your email service with a welcome message, and an optional shop with one or two signed-copy listings. The site is responsive, accessible, and ready to drive book sales, newsletter signups, and event RSVPs.

What is this for?

This page is for writers selling books — debut novelists with one book and a deal, nonfiction authors with a backlist building toward a new release, poets with a chapbook and a second collection coming, essayists with a newsletter and a book launching. The thirty-minute target assumes you already have a book to promote and a basic bio; the build is the publish step, not the manuscript-completion step.

The structure is opinionated. An author site has three jobs: convince a curious visitor to buy or pre-order the current book, capture an email address from anyone not quite ready to buy, and route fans toward events and the next book. That means six things working together: a homepage that leads with the current book and the retailer links, a detailed book page with the cover, blurb, early reviews, and the buy-now CTA, a credible bio that earns trust, an events list that drives in-person turnout, a newsletter signup with a real welcome (not a "thanks for subscribing"), and an optional shop for the readers who want a signed copy delivered direct. The template covers all six out of the box.

This is a tutorial in the strict sense — you build the example, then keep it. Unlike the five-minute quickstart, the author site you publish here is meant to drive real launches. The sample data slots are placeholders for your actual book, bio, photos, and events; swap them inline as you go.

If you have shipped an author site on Squarespace, WordPress with a writer theme, or one of the publisher-provided microsite templates, the SGEN path will feel familiar in structure. The hosting and admin characteristics differ; the authoring flow is recognizable.

Good use cases

Reach for this tutorial when:

You are a debut novelist with a book coming out in the next three to six months and you need a credible site for your publisher's marketing team, your agent, and early readers.
You are an established nonfiction author launching a new book on top of an existing backlist of two to four titles, with a planned tour and a newsletter to seed.
You are an indie or self-published author launching one or more titles direct-to-reader, needing both retailer links and a shop for signed copies.
You are a poet with a chapbook plus a forthcoming full-length collection, needing a clean catalog plus reading-event listings.
You are an essayist or short-story writer publishing a collection, with the marketing emphasis on the writing voice itself rather than a single thesis.
You are a children's-book or middle-grade author who needs a site that works for both parents (purchase decision) and librarians or teachers (event booking).

What NOT to use this for

This tutorial does not cover:

Pure paid-newsletter sites with no books for sale. Use the membership tutorial — the gated-content flow there is the cleaner fit.
Bookstore or independent-publisher sites selling many authors' books. Use the ecommerce tutorial.
Anthology or magazine sites with submission-handling and multi-contributor publishing. That is a different content model.
Personal blogs or essay-archive sites with no book-promotion component. Use the portfolio tutorial — the writing-portfolio shape there fits cleanly.
Academic CV pages for scholarly writers (full publication lists with conference papers, peer-reviewed journals). Use the portfolio tutorial's academic variation.

How this connects to other features

The author build touches six surfaces. Each is named here so you know where to come back when you extend the site later.

SG-Builder — the visual editor where the homepage, book pages, bio, and events page get arranged. About two-thirds of the thirty minutes is spent here.
SG-Modules → Books — the book-catalog module powering book records (title, cover, blurb, retailers, release date) and the backlist listing.
SG-Modules → Events — the events module powering tour dates, reading appearances, and RSVP collection (optional).
SG-Modules → Forms — the form module powering the newsletter signup and the contact form. The newsletter form routes to your connected email service (Mailchimp, ConvertKit, Substack, Beehiiv).
SG-Core → Media — the image library where book covers, the author photo, and event photos live.
SG-Modules → Store — the optional store for signed copies and merchandise. Skip on first pass unless signed direct-sales is part of your plan.

For the build steps alone, the surfaces you actively work in are SG-Builder, SG-Modules → Books, SG-Modules → Events, and SG-Modules → Forms. The store is enabled only if you choose the variant in step 7.

See also the SGEN quickstart for the foundational five-minute account-creation flow, and the artist tutorial, portfolio tutorial, and membership tutorial for adjacent vertical builds.

Before you start

You need five things gathered before you begin. Each is a one-time collection; once you have them in a folder or a doc, the build is mechanical.

An SGEN account with at least the Launch tier active. The free trial covers the thirty-minute build.
A connected email service. Mailchimp, ConvertKit, Substack, or Beehiiv work natively. Connect under SG-Dashboard → Integrations → Email Services before step 6. If you have no email service yet, set up a free Mailchimp or ConvertKit account first.
Your hero book metadata. Title, subtitle (if any), publisher, release date, ISBN, one-paragraph blurb (200-400 words), three to six retailer links (Bookshop, Amazon, Barnes & Noble, Powell's, your publisher's direct page, indie bookstore aggregators), one or two early review pull-quotes if available, and a high-resolution cover image.
Two to three backlist or related book records. Same fields as the hero, simpler treatment. For a debut novelist with no prior books, swap in "Forthcoming" placeholder entries or skip the backlist and write a "Coming next" teaser.
A real author photo and a real two-to-three-paragraph bio. Phone photos work; the bio reads better written in third person for the public page even if it feels strange.

You do not need:

A logo. Your typeset name in a strong serif or thoughtful sans on the homepage is the default and the template includes it.
A custom domain on day one. The *.sgen.com preview URL is shareable from launch day; your publisher's marketing team can point to it before you set up a custom domain.
Pre-arranged tour dates if you have not booked any yet. The events page works with a "Tour dates coming soon — sign up for the newsletter" placeholder until real dates exist.

Where to find it

Every step in the build starts from one of these three URLs:

Step	URL	What lives here
1 (template)	`https://dashboard.sgen.com`	New-site flow, Author Starter pick
2-6 (build)	`https://.sgen.com/sg-admin`	Per-site editor, pages, books, events, forms
7 (view)	`https://.sgen.com`	The live public author site

Steps

Seven steps. The first six are the build. Step seven is the publish-and-test. Time budgets are per step; the total runs about thirty minutes for a first-time SGEN user with book metadata and a bio ready.

1. Pick the Author Starter template (≤ 3 minutes)

From SG-Dashboard, click Create New Site. The starter grid shows six templates; pick Author Starter. The thumbnail shows a homepage with a current-book hero on the left and a brief author intro on the right, an events strip below, a backlist row, a newsletter block, and a quiet About teaser — that is the shape you will publish.

Name the site with your author name (for example, "Anne Tyler" or "M.L. Reyes"). Author names work better than book titles for site names; the books change, the byline stays. Accept the suggested preview subdomain or pick a shorter version. Click Create Site. SGEN provisions in about five seconds.

What you'll see at the end of step 1: SG-Admin loaded with the Author Starter pages already in place — Home, Hero Book Detail, Backlist, About, Events, Newsletter (welcome page), and Contact.

2. Load your hero book and backlist (≤ 7 minutes)

Click SG-Modules → Books in the left sidebar. The Books panel opens with two placeholder books to show the shape. Click Add Book at the top right.

The book form opens with fields for title, subtitle, slug, cover image (drag-and-drop), publisher, release date, ISBN, format (hardcover / paperback / ebook / audiobook), blurb (the 200-400 word marketing description), pull-quote reviews (up to four, each with reviewer name and source), retailer links (up to eight, with the retailer name and the URL), and series or category tags.

Fill the form for your hero book. The minimum to publish a book is title + cover + blurb + at least one retailer link; the rest is optional. The publisher and release date set the credibility markers in the catalog; the pull-quotes are the social-proof shortcut on the detail page; the retailer links are the conversion mechanism. Aim for four to six retailer links covering at least one independent option (Bookshop.org) plus the main mass-market options.

Mark the hero book as Current Focus with the checkbox at the top of the form. This is what the homepage features.

Click Save Book. Repeat for the two to three backlist or related books with simpler treatment (title + cover + blurb + retailer links is sufficient). If you have no backlist, click Add Book and pick Forthcoming as the status — the book appears with a "Coming MM/YYYY" badge instead of retailer links.

Delete the two placeholder books from the top of the list using Bulk Actions → Delete Selected. Your real catalog now stands alone.

What you'll see at the end of step 2: the Books panel showing your hero book marked as Current Focus plus two to three backlist or forthcoming books, with covers, blurbs, and retailer links populated.

3. Customize the homepage (≤ 5 minutes)

Click Pages → Home in the left sidebar. The Home page loads in SG-Builder with the author-hero shape: hero-book cover and buy-now strip on the left, author intro and photo on the right, then an events teaser, a backlist row, a newsletter block, and the About teaser.

Click the hero-book block. The right rail shows a Hero Book picker; confirm it points to the book you marked Current Focus in step 2. The cover, title, release date, and retailer-links strip populate automatically from the book record.

In the author-intro block on the right, replace the placeholder photo with your real author photo and the placeholder bio with two short sentences. Two sentences is the budget for the homepage intro — anything longer competes with the book cover for attention. Save the in-place bio for the About page in step 5.

In the events teaser, the right rail shows an Events Source selector pointing at SG-Modules → Events → Next 3. Leave this; once you load real events in step 4, the homepage strip populates automatically. If you have no events booked, edit the placeholder text to read "Tour dates coming soon" with a newsletter-signup link.

In the backlist row, the right rail shows a Backlist Source selector defaulting to Books with status backlist OR forthcoming. Leave this; your backlist from step 2 populates automatically.

In the newsletter block, write a two-line value proposition for the newsletter ("Once a month, what I'm reading, what I'm writing, and where I'll be reading. No marketing, no spam."). The form connection happens in step 6.

What you'll see at the end of step 3: the Home page reading like a finished author site — your hero book featured with retailer links, your real photo and a short intro, the events teaser ready to fill, your real backlist showing, and the newsletter block prompting signups.

4. Customize the hero-book detail page and add events (≤ 6 minutes)

Click Pages → Hero Book Detail. The hero-book detail page loads in SG-Builder with the book-detail shape: large cover, title and subtitle, publisher and release-date credibility line, the full blurb, pull-quote reviews from major sources, retailer-links grid, "About the author" teaser linking back to the About page, related-books strip showing the backlist, and a closing newsletter CTA.

The template is a layout shell — it pulls the per-book content from the Current Focus book in step 2. Pick your hero book from the Preview Book dropdown at the top right. The page should render with your real cover, real blurb, real pull-quotes, and real retailer links.

If the pull-quote block shows placeholders, the book record's pull-quote field is empty or partly filled. Return to SG-Modules → Books → your hero book and add the pull-quote text with the reviewer name and source. Two strong pull-quotes beat four lukewarm ones.

Click Pages → Events. The events page loads in SG-Builder with the events shape: page hero, upcoming-events list, past-events archive, and a "Notify me about new events" newsletter CTA.

In the right rail, the events list pulls from SG-Modules → Events. Click Manage Events to jump to the events panel and add your tour dates. The event form covers event title (commonly the venue or city), date and time, venue name and address, event type (reading, signing, panel, festival), RSVP requirement (none, free RSVP, ticketed), description, and an optional venue website link.

Add three to six events if you have a tour planned. If you have one event or no events, add what you have; the page works with one upcoming event and "More dates coming soon."

If you have a virtual reading or livestream event, set the venue address field to Virtual and add the livestream URL in the Stream Link field. The event renders with a "Virtual event" badge.

What you'll see at the end of step 4: the hero book detail page rendering with your real cover, blurb, pull-quotes, and retailer links plus the Events page populated with your real tour dates (or a clear "tour dates coming soon" placeholder).

5. Write the About page and bio (≤ 4 minutes)

Click Pages → About. The About page loads in SG-Builder with the author-about shape: full-width author photo at the top, three-paragraph bio in third person, a "What I'm working on" optional teaser block, a "Where to find me" social-and-contact row, and a closing newsletter CTA.

Replace the placeholder photo with your real author photo. The About page is the place for the better-quality photo; the homepage version can be smaller. If you have an official author photo from your publisher, use it here; if not, a clean phone photo against a plain wall works.

Write the bio in three paragraphs:

First paragraph: who you are and what you write in one or two sentences. Lead with the books or the writing, not the resume.
Second paragraph: the relevant background. A novelist might cover where they grew up and what shaped the writing; a nonfiction author might cover what they did before writing about it.
Third paragraph: where you live now, what you do when not writing, and one specific personal detail that gives the reader a hook. The personal-detail rule from the trade: one specific beats five general.

In the "What I'm working on" teaser block, add a single sentence about the next book or the current project, with no commitment to a release date if you do not have one. Readers like knowing more is coming; vague-but-real is better than over-promising.

In the "Where to find me" row, add links to your active social presences (one or two is enough — pick the ones you post on) plus a contact email or contact-form link. Skip social presences you do not actively maintain; better to have one healthy account than three abandoned ones.

What you'll see at the end of step 5: the About page reading in your voice with your real photo, your real three-paragraph bio, your "what's next" teaser, and your active social and contact links.

6. Wire the newsletter signup and welcome message (≤ 3 minutes)

Click Pages → Newsletter. The newsletter page loads in SG-Builder with the signup shape: page hero, two-field signup form (name and email), a "What you'll get" three-bullet list, and a sample-newsletter teaser.

In the right rail, the form module shows an Email Service selector. Pick your service (Mailchimp / ConvertKit / Substack / Beehiiv). The first time you connect a service, an OAuth flow opens; complete it. The connection persists across the site.

Select the email list or audience the form should add subscribers to. If you have multiple lists in your email service, pick the one for general readership. New authors often use the default audience.

In the "What you'll get" block, write the three bullets with specifics. Generic "Updates from me" lines underperform specific lines ("One email per month with what I'm reading, where I'll be reading, and one recommendation. No more, no less.").

In the sample-newsletter teaser, embed a screenshot or short excerpt from your most recent newsletter issue if you have one. The teaser shows what subscribers receive; it converts at a measurably higher rate than generic "subscribe" forms.

In SG-Modules → Forms → your newsletter form → Welcome Message, write a two-paragraph welcome that fires when someone signs up. First paragraph: thank-you plus a specific one-line "here's what's coming next." Second paragraph: a single useful link or recommendation to add value immediately. Skip the generic "thanks for joining the journey" copy.

What you'll see at the end of step 6: the Newsletter page rendering with the signup form connected to your email service, the "what you'll get" bullets reading like specifics rather than promises, and the welcome message ready to greet new subscribers.

7. Publish, test signup, and view the site (≤ 2 minutes)

Return to Pages. The page list shows every page in the site with a status column reading Draft for each. Click Publish All at the top right. SGEN publishes the pages in sequence; the status column flips to Published in green within about five seconds per page.

Click View Site in the top right of SG-Admin. The live site opens in a new browser tab. Click through Home → click one retailer link on the hero book strip (verify the link opens the retailer page) → Hero Book Detail → Events → Newsletter signup.

In the newsletter signup, enter a test email address you control. Within the welcome window (defaults to thirty seconds), check the inbox. The welcome message you wrote in step 6 should arrive with your specific copy.

Open the site on your phone. Verify the hero-book cover renders cleanly, the retailer-links strip fits the screen without horizontal scrolling, and the events list reads clearly without zooming. Most book-purchase decisions on author sites are made on phones in spare moments; mobile-fast is mobile-converting.

What you'll see at the end of step 7: a live author site at your *.sgen.com preview URL, seven published surfaces, a working newsletter signup confirmed end-to-end with a test welcome email, and the mobile experience verified on a real phone.

What success looks like

You finish the build with seven concrete artifacts:

A live author site at https://.sgen.com, publicly accessible
A hero book featured on the homepage with cover, blurb, and retailer-links strip
A detailed hero-book page with cover, full blurb, pull-quote reviews, and retailer-links grid
A backlist or forthcoming-books row showing two to three additional books
A real bio with a real photo on the About page, plus active social and contact links
An events page populated with real tour dates (or a clear "coming soon" placeholder)
A working newsletter signup connected to your email service with a real welcome message

If you can submit your test email through the newsletter form, receive a welcome message in your voice within thirty seconds, click through to a real retailer page for the hero book, and have all that work cleanly on a phone — the build worked.

Variations

Six adaptations of the base build, each suited to a specific author shape.

Pre-order push (book launching in 3-6 months). In step 2, set the hero book's status to Pre-order with the release date filled. The hero strip on the homepage and the detail page both show "Pre-order now — releases MM/DD/YYYY" instead of "Buy now," and a countdown timer optionally renders next to the buy strip. Pre-order CTAs convert at a different rate than buy-now CTAs and the messaging needs to match.

Multi-book launch (omnibus or boxed set). In step 2, create a parent book record for the omnibus and child records for each included title. The homepage features the omnibus with retailer links to the bundle, plus a "Or buy individual books" expansion listing each child. Common for trilogy completions or backlist anniversary sets.

Cross-genre with separate-name presence. If you write under two names across different genres (literary fiction under one, romance under another), build two SGEN sites and cross-link only where appropriate. Some readers follow the byline they discovered first and resist crossover marketing; respect that.

Heavy events focus (touring author). Replace the events teaser strip on the homepage with a full upcoming-tour-dates carousel. Add map integration via SG-Modules → Maps to render a tour-route map showing every venue. Common for touring poets and nonfiction authors with extensive speaking commitments.

Direct signed-copies sales. Enable SG-Modules → Store and add signed-copy products with the Signed Edition badge and a small note-from-the-author field on each product. The shop runs as a small ecommerce section alongside the main retailer links; readers who want the signed copy buy direct, everyone else buys from retailers. The ecommerce tutorial covers the store setup pattern.

Book-club readers and reading-guide downloads. Add a "Book clubs" page with discussion questions, a reading-guide PDF download, and an "Anne can visit your book club" booking form (in-person or via video). The reading guide downloads from SG-Core → Media; the booking form is a variation on the events form. Common for literary fiction and nonfiction with discussion-friendly themes.

Common pitfalls

Four things go wrong most often during an author-site build. Each has a one-step fix.

The hero-book cover renders fuzzy or pixelated on the detail page. This means the cover image was uploaded at a low resolution. Open SG-Modules → Books → your hero book, replace the cover with a higher-resolution version (1200px wide minimum, 2000px wide preferred), and save. The detail page refreshes within five seconds.

The retailer-links strip shows the wrong order. This means the links were added in the wrong order or the right-rail Retailer Order is set to Added order instead of Priority order. Open the book in SG-Modules → Books, drag retailer rows in the link list to reorder, and save. Or set the Retailer Order in the page right rail to Priority order to sort by retailer-priority. Bookshop or your publisher's direct page first usually converts best for early indie support.

The newsletter welcome message did not arrive in step 7. This means the email service integration is not fully connected or the welcome message is unsaved. Open SG-Modules → Forms → your newsletter form, confirm the right-rail shows the green Connected to [your service] badge. If unconnected, click Re-connect and complete the OAuth flow. Confirm the Welcome Message field is filled and saved.

The Events page shows future events out of chronological order. This means the event dates were entered with the wrong year or in the wrong format. Open SG-Modules → Events, confirm each upcoming event has a real future date in the correct year, and save. The list re-sorts within five seconds.

Examples

Three real-shape author builds, one per primary use case.

Example A — Debut novelist (M.L. Reyes — first novel)

Maya is a debut novelist with a book launching in four months and no backlist. She picks the Author Starter, loads her hero book as a Pre-order with cover, blurb, and four retailer links (Bookshop, Amazon, Barnes & Noble, her publisher's direct page), uses two "Forthcoming" placeholder entries for the backlist row (the second book is contracted but unannounced; a short-fiction collection is in progress), writes the homepage and About in voice without overstating credentials, adds two reading events her publisher has booked, ships in twenty-eight minutes. Her agent and publisher's publicist link to the site from the rest of the launch ecosystem.

Example B — Nonfiction author with backlist (Marcus Reyes — fourth book)

Marcus is a nonfiction author with three published books on policy and a fourth launching. He picks the Author Starter, loads the new book as Current Focus with five retailer links plus a "Read an excerpt" link, loads three backlist books each with their own retailer links, adds eight tour dates spanning four cities and a virtual launch event, writes the About bio leading with the work rather than the credentials, configures the newsletter welcome with a specific link to an excerpt from the new book, ships in thirty-two minutes. The backlist row drives consistent traffic to older titles; the events page becomes the route for venue bookings.

Example C — Poet with chapbook plus collection (Anne Tyler — second collection)

Anne is a poet with a small-press chapbook and a forthcoming full-length collection from a literary publisher. She picks the Author Starter, loads the chapbook as backlist with one retailer link plus a direct-publisher link, loads the forthcoming collection as Current Focus with a Pre-order status and three retailer links plus a "Read three poems" link, adds two reading events at independent bookstores plus a small festival, enables the signed-copies shop variation with one signed-chapbook listing, writes the newsletter welcome around what she is reading rather than what she is selling, ships in thirty-one minutes. The signed-chapbook listing drives more direct sales in the first month than any retailer link.

Why the thirty-minute target works

The thirty-minute target is honest, not marketing. Internal timing runs on an author build with prepared book metadata and a bio consistently land between twenty-six and thirty-four minutes for a first-time SGEN user and between twenty and twenty-four minutes for an operator who has shipped one author site already. The variance lives in three steps.

Step 2 (book metadata load) varies the most when metadata is not prepared. The build assumes you have the title, cover, blurb, and retailer links ready for each book. If you draft blurb copy during the build, plan a separate session. Blurb writing under build-session time pressure produces weaker copy.

Step 5 (About page bio) varies when the bio is not written. The build assumes a three-paragraph third-person bio is ready. If you draft the bio during the build, plan extra time. Writing about yourself under build-session time pressure produces stilted prose.

Step 6 (newsletter setup) is the most-skipped step on first builds. Skipping it does not break the site, but the newsletter block on every page sits dead. Even if you have not built an email service yet, set one up before the build session — a free Mailchimp or ConvertKit account takes ten minutes outside the build.

If any single step runs longer than its target by more than fifty percent, stop and check: you are usually solving a different problem than the build (writing blurb, writing bio, setting up email service). Pause the build, finish the off-build task, and return.

After the build — second and third passes

The thirty-minute build is the publish step. Second and third passes are where the author site sharpens.

Second pass (recommended: same week, 30-60 minutes):

Add the third pull-quote review to the hero book as more reviews come in. Three strong pull-quotes is the social-proof sweet spot.
Write the first newsletter issue if you have not yet. The site collects emails; the newsletter sets the rhythm. The hardest issue is the first one.
Add a "Read an excerpt" page linked from the hero book detail. One full chapter or a meaningful poem excerpt is the most effective sales-aid for a book.
Photograph the book with its physical-object aesthetic (the cover on a wooden desk, next to a plant, in good light). Object photography supplements the cover-only image.

Third pass (recommended: when you have your first hundred newsletter subscribers, 30-60 minutes):

Point your custom domain at the site. the admin → Settings → Domains. Add the domain (commonly authorname.com), copy the two DNS records, paste them at your registrar.
Add a press page covering interviews, podcast appearances, and reviews. The press page is a credibility shortcut for journalists and venue bookers.
Set up the events RSVP collection if your events are free but space-limited. The default events module supports RSVP collection per event with attendee-count caps.
Review the analytics under SG-Dashboard. Which retailer link gets the most clicks? Move that link to first position in the priority order.

What's next — pick your second read

The author site is shipped. Pick one of three second reads depending on what comes next:

You want to add a paid newsletter tier alongside the free newsletter. Read the membership tutorial for the subscription and gated-content flow.
You want to expand the signed-copies shop with merchandise (signed posters, totes, signed special editions). Read the ecommerce tutorial for the full store setup pattern.
You want a richer essay archive or short-fiction archive alongside the book promotion. Read the portfolio tutorial for the case-study and archive shape.

What to do if it does not work

The newsletter signup form does not send a confirmation email. Check the admin → Forms → [your signup form] → Notifications to confirm the confirmation email is enabled and the recipient field is set to the submitter's email address (not a fixed address). If the SMTP connection is not confirmed, navigate to Settings → Email and run the test send.

The book pages do not appear in the public navigation. Individual book pages are only added to the navigation if the Books section is set to Visible in the admin → Pages → Books. If the section is visible but individual book pages are missing, confirm each book page is in Published status, not Draft.

The signed-copies shop shows a Stripe connection error on checkout. This means the Stripe key in the admin → Store → Payment Settings is either a test key in live mode or an expired key. Replace with a live-mode Stripe secret key and run a test transaction using a Stripe test card before publishing to verify the connection.

Guides

Reference

Changelog

Roadmap